Washington Grantmakers is helping DC VOICE conduct a full community audit of teaching and learning in neighborhood schools. You can get involved. [Find out more →]
“We wanted to put the power of the company behind one cause.”
Learn about PNC’s Grow Up Great program, “a commitment to deliver $100 million over 10 years for the development of children under 5.” (Corporate Board Member, Sept. 2007 issue – free registration required):
Grow Up Great hits a strategic home run for PNC… College grads are more tempted to work for a company they see doing the right thing—and by the 40 hours a year of paid time that PNC grants employees for engaging in volunteer work for early-education programs. Bank employees bond by taking on such tasks as reading to children and sprucing up crumbling classrooms on evenings and weekends. And the PNC brand is slowly boring into consumers’ collective unconscious as not just another bank that offers free checking. “I can’t tell you how many customers Grow Up Great brings in the door,” the director says.
THE KIDS ARE ALRIGHT
An Americorps volunteer with CityYear tells the WaPo (8/10) about using her “gap year” for service. On a related note, The Washington AIDS Partnership’s 2007-08 AmeriCorps team arrived yesterday. We’ll introduce them to you soon!
Are you using technology to achieve greater impact? Then you could win $45,000 in cash and prizes from NPower Greater DC Region. Deadline for entries is Sept. 7. One online application–what do you have to lose?